USTA TENNESSEE

MARKETING AND COMMUNICATIONS COORDINATOR

JOB DESCRIPTION

Responsible for the marketing and promotion of all USTA leagues, programs, and events for the state of Tennessee. Oversee the planning and implementation of strategies for the growth and participation of all areas of the sport statewide. Serve as a resource for volunteers and staff alike to promote grass roots programming within communities and CTAs. Plan and manage current USTA TN events and tournaments as well as seek out and create new opportunities for promotion and play. Oversee and direct all multimedia and communication outlets for the organization. Work in partnership with both Sectional and National partners to reach the strategic goals of the state.

QUALIFICATIONS:

• Bachelor degree required
• Strong organizational skills
• Excellent oral and written communication skills
• Thorough understanding of USTA Programming
• Computer skills with MS Outlook, Word, Excel, Access, Power Point, and Publisher
• Familiarity with Website content management
• Tennis background preferable

RESPONSIBILITIES:

·       Direct all aspects of Marketing and Promotion for USTA TN programs and events.

·       Assist Executive Director with Strategic Plans for Growth for membership and programming.

·       Develop and execute an overall Marketing Plan for the state of Tennessee.

·       Become a liaison and resource for CTA’s, facilities, tennis professionals, and communities statewide to promote and grow local programming and events.

·       Oversee and manage fundraising, sponsorship, and potential donor opportunities for the organization.

·       Assist, support and attend selected USTA TN events and tournaments.

·       Partner with USTA TN staff to plan and develop opportunities for cross program promotion for both adults and juniors.

·       Oversee the website management and content for the organization

·       Manage all Social Media, News Sources, Databases, E-blasts, and USTA TN Promotional Material.                                                                                           

·       Adhere to all company policies, procedures and business ethic codes.

·       Serve as the staff liaison for the USTA TN Marketing Committee.

·       Other duties as assigned.                                                                       

Requirements:

• Attend the USTA Tennessee, Southern, and National Meetings when applicable.
• Travel across Tennessee as necessary for Meetings and Events.

Reports to: USTA Tennessee Executive Director

Salary includes benefit package.

To apply for this position, please send resume and cover letter to Paul Malone, USTA Tennessee Administrative and Fiscal Officer at paulmalone@ustatn.com by August 1.

This is a general description of the type of work to be performed in this position. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.